"Join, or Die" (Black) EZ-Peel Vinyl Bumper Sticker. Size 3¾"x7½"
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"Join, or Die" is a well-known political cartoon, created by Benjamin Franklin and first published in his Pennsylvania Gazette on May 9, 1754.
It is a woodcut showing a snake cut into segments. The cartoon appeared along with Franklin's editorial about the "disunited state" of the colonies, and helped make his point about the importance of colonial unity.
During that era, there was a superstition that a snake which had been cut into pieces would come back to life if the pieces were put together before sunset.
This cartoon was used in the French and Indian War to symbolize that the colonies needed to join together to defeat the French and Indians. It became a symbol of colonial freedom during the American Revolutionary War.
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